About CMT
Welcome to the Tribe's Jungle!
At CMT, we believe every brand has a unique story to tell. We’re here to bring that story to life in a way that’s engaging, innovative, and results-driven. What began as a mission to help brands succeed online has grown into CMT’s full-suite approach, crafted around the needs of SMEs and e-commerce brands across Lebanon, UAE, and KSA.
The Story of C.Monkey Tribe
Our name, C. Monkey Tribe, reflects the core of our mission: Concept, Content, and Conversion (the 3Cs). We chose the symbol of the monkey to represent our brand’s spirit—curiosity, adaptability, and a playful approach to problem-solving. In a digital world that often feels overly polished, we offer something different. We embrace creativity and a sense of fun, helping brands stand out while staying true to who they are.
Our Journey, Your Success
As a full-suite digital agency, CMT provides a comprehensive range of services designed to help brands grow online. Our approach is structured around the 3Cs, each of which plays a vital role in a brand’s journey:
- Concept: Creating a unique, recognizable brand identity that resonates with your audience.
- Content: Building engaging, meaningful connections with your followers through impactful social media and digital storytelling.
- Conversion: Developing e-commerce experiences that drive sales and build customer loyalty.
Want to see our work in action? Explore Our Portfolio for a closer look at the brands we’ve helped transform.
MEET THE TRIBE
Our team combines expertise with a passion for creative, impactful solutions. Led by our most senior members, we approach each project with dedication, strategy, and a genuine desire to help your brand thrive. At CMT, we see ourselves as your creative partners, and we’re committed to supporting you every step of the way.
ELSA KAROUT
CHIEF MARKETING MONKEY
Monkey wife, and a marketing sage, and the powerhouse behind the Elsa Chocolate brand.
Elsa currently also holds the CMO position at her namesake company Elsa Chocolatier. She works alongside powerhouse brands across the region sharing her insights in digital marketing that she acquired in London.
KAREEM AUDI
CHIEF EXECUTIVE MONKEY
Monkey husband, e-commerce guru, and guerrilla marketer with a growing clout on social media.
Over a decade of commercial experience in Europe, North America, and in the MENA region. Kareem is a Shopify Partner and has spent the last few years in helping startups and SMEs launch and scale their e-commerce businesses.
ALIA MAKAREM
SENIOR OPERATIONS MONKEY
Monkey E-Commerce expert.
She has worked with Zawya and Thomson Reuters for 10 years on research and UX/UI before joining on as an e-commerce associate with C. Monkey Tribe and quickly rising in the ranks to become a reliable partner in the tribe.
Ready to start your journey? Get in Touch to see how we can bring your brand’s story to life.